Athlete NIL Deal

With the advent of NIL statutes, college athletes can now be compensated for the use of their name, image, and likeness. According to Opendorse, a leader in the NIL services category, posting content dominates activity performed by athletes including 82.5% of them posting content to their social media accounts on behalf of the brand. Other activities performed by athletes as part of an NIL deal include autograph signings (2.7%), creating content (2.6%) and making appearances (1.2%).

We know that athletes bring a unique perspective, education, and experience that allows them to connect with customers and fans in unique ways. Our licensed athlete agents and business advisors work with college athletes to grow their influence, develop NFTs, explore augmented reality, and partner with local, regional, and national brands. We handle all aspects of NIL deal negotiations, contract finalizations, documentation, reporting, tracking, athlete scheduling, product management, and campaign management.